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i-movo chosen as a 2015 Red Herring Europe Winner

18 April 2015 • Red Herring Red Herring announced its Red Herring Europe award winners today, recognizing Europe’s leading private companies and celebrating these startups’ innovations and technologies across their respective industries.

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Using vouchers and incentives to add brand value

16 April 2015 • Marketing Week As consumers grow less impressed by the discounts brands offer through vouchers, using the tactic successfully has become as much about brand building and forming beneficial partnerships as about the depth of the money-off offer.

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i-movo and FT partner

10 April 2015 • Retail Newsagent The Financial Times has paired up with digital voucher specialist i-movo to offer a paperless voucher option to retailers and subscribers.

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Shop & Win relaunches following 65% increase in basket spend

08 January 2015 • bluechip Blue Chip and Spar UK are repeating last year’s ‘Shop & Win’ mobile campaign following the success of its first outing in August 2014. There was a redemption rate of 17 per cent and a 65 per cent increase in basket spend among main prize winners (against the average for […]

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