Evening Standard today announces a partnership with PayPoint, e-pay and i-movo to allow customers to pay for the newspaper using Eros cards at thousands of outlets across London. The partnership was set up in order to provide Evening Standard readers outside Central London with the opportunity to benefit from the convenience and discounts associated with the Evening Standard’s Eros Card.
Eros Cardholders can buy copies of the newspaper online in advance at discounted prices which are then loaded onto their Eros Card using i-movo’s digital vouchering system. They can then pick up their daily copy by using their Eros Card at sales locations with the appropriate technology. Until now, these sales points have mainly been Evening Standard Vendors on the streets or in the stations but from the 28th July Eros Cards can also be used at Paypoint or selected e-pay outlets that sell the newspaper.
Enabling the PayPoint and e-pay networks to accept the Eros Card will increase Eros Card coverage to 99.7% of the postcodes within the Evening Standard’s distribution footprint.
Andrew Mullins, Managing Director of the Evening Standard, said: “We know that our readers are extremely busy people who are always on the move and so appreciate the convenience of the Eros Card’s cashless technology. This new partnership with i-movo, e-pay and Paypoint will make it even simpler, quicker and more cost effective for many more Londoners to buy a copy of the Evening Standard every day.”
Mike Igoe, PayPoint’s Retail Director commented: “We are delighted to offer customers the chance to use their Eros card at PayPoint outlets which will drive additional transactions through our stores. All PayPoint terminals benefit from an integrated contactless card reader and as the demand for this technology escalates, PayPoint retailers will be in pole position to take advantage. “
Tim Allen, e-pay’s Sales Director said, “I am delighted that e-pay has again partnered with i-movo to introduce this exciting new cashless Redemption Scheme for the Evening Standard Eros Reward Cardholders. Through our network of e-pay terminals, consumers will enjoy real convenience when picking up their favourite newspaper — whilst benefiting from a range of exclusive Evening Standard Eros Reward Cardholder loyalty offers.”
Notes to Editors:
1) The Eros card saves customers at least 20% on the price of the Evening Standard and gives access to a range of exclusive rewards and offers.
2) The Eros card is the world’s first dedicated newspaper rewards and cashless payment card. To purchase a card or learn more visit www.eroscard.co.uk.
3) PayPoint has over 19,800 terminals located in local shops in all parts of the UK and Ireland. Terminals handle gas and electricity meter prepayments, cash bill payments, mobile phone top-ups, transport tickets, London Congestion Charges, TV licenses and a wide variety of other payment types.
4) e-pay, a Euronet Worldwide, Inc. subsidiary (NASDAQ: EEFT), is the largest electronic payments processor of prepaid mobile airtime top-up services in the UK. e-pay provides E Top-up, E Voucher and payment services for both independent retailers and multiple retailers alike focusing on the supermarket, convenience, CTN, petrol forecourt and mobile specialist channels. Services are provided by both stand-alone terminals and integration into the retailer’s EPOS system — currently at more than 150,000 points of sale in the UK alone. Major retailers include Tesco, the Post Office, Sainsbury’s, ASDA, Morrisons, Boots, WHSmith, Woolworths, The Carphone Warehouse, Phones 4u, Esso, Shell, Jet and Martin McColl. The range of products and services available is increasing all the time. For more information, visit the company website at www.e-pay.co.uk.