Conchango has launched i-movo, a marketing platform that allows markets to distribute “Secure Mobile Vouchers” to consumers, providing real-time campaign tacking without the risk of fraud.
The i-movo Mobile Transaction System (MTS) enables time-sensitive, narrowcast communication with which consumers can order and receive mobile vouchers and redeem them instantly. Because the technology tracks each coupon from issue to redemption, retailers overcome the problem of void or counterfeit vouchers. Campaign success is measured in minutes, allowing marketers to conduct better targeted outreach and achieve greater returns on investment.
“i-movo MTS is a solution for enabling mobile transactions that requires no capital investment and can be used by business professionals rather than technologists” said David Tymm CEO, i-movo. “Marketing campaigns of significant value to consumers can be launched in minutes and their success monitored in real-time”