London paper showcases cashless payment

Contactless News

The Evening Standard, an English tabloid regional newspaper published and sold in London and surrounding areas of southeast England, had launched a new reward card: Eros. The Eros Reward Card, featuring a cashless re-loadable payment card that also provides readers a discount when using the card to purchase a paper. The card, which is similar to London Transport’s Oyster card, will begin with a small testing area, before being extended across the capital next month. With this new reward card, the Evening Standard is fighting to win back readers from free rivals. See more about the card at the Eros Reward Card website

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