In-Store Promotions

Bridging The Gap. Closing The Loop.

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Secure digital vouchers

A single payments solution with a limitless range of applications.

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Unmatched versatility

Distribution using mobile phone, email, direct mail, payment cards and all contactless methods.

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Total UK coverage

Our vouchers can be used at over 60,000 participating retailers, covering 99.1% of the UK population.

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Market leader

Nearly 300 successful campaigns delivered since 2003.

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Positive feedback

Over 97% of consumers very satisfied with our service.

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Real-time reporting

Instant feedback on the success of your campaign, down to where and when each voucher is used.

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March 2016: The Sugar Tax

Setting aside politics and the incompatible objectives of raising tax revenue while reducing consumption of sugary drinks, the Sugar Tax is scheduled to be introduced in 2018.

 

Affected brand owners will most likely re-formulate products to avoid the levy and retain competitive pricing, or will encourage consumers to try low-sugar alternatives. To do neither will almost certainly result in a loss of market share.

 

Sampling remains the proven method of encouraging consumers to try a new or alternative product. A social media campaign combined with the UK’s 60,000 convenience stores is a powerful alternative to more traditional methods of reaching consumers.

Call us if you’d like to discuss how we can help you beat the Sugar Tax.