In-Store Promotions

Bridging The Gap. Closing The Loop.

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Secure digital vouchers

A single payments solution with a limitless range of applications.

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Unmatched versatility

Distribution using mobile phone, email, direct mail, payment cards and all contactless methods.

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Total UK coverage

Our vouchers can be used at over 60,000 participating retailers, covering 99.1% of the UK population.

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Market leader

Nearly 300 successful campaigns delivered since 2003.

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Positive feedback

Over 97% of consumers very satisfied with our service.

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Real-time reporting

Instant feedback on the success of your campaign, down to where and when each voucher is used.

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Seeing double: Online and offline integration

01 November 2012 • Marketing Week

The growing trend of dual screening – consumers using devices such as laptops and smartphones while watching TV – is providing new opportunities for brands to increase engagement.

“…Grolsch also ran a campaign involving audience participation, using an incentive-based scheme. The interactive video and mobile experience encouraged consumers to text a virtual character named Journt, who was ‘apprehending felons’ at a bar. He puts his business card on the counter and a voiceover invites viewers to text in with their name, which is then shown live in the video. Journt replies via text to say either that he recognises the name or that he does not remember the viewer and to try again. If Journt recognises the name, he says he will buy the person a Grolsch and he or she is sent a digital voucher.”

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